The World According To Damien
in a World gone mad – one sane voice emerges…

Damien on… The Thai Coca-Cola Competition Prize – A “Red Dwarf” Fridge???

Red Dwarf fridge - JPEG

[UPDATE!] Actually, no – I belatedly looked it up.

It turns out that “smeg” – the all-purpose profanity used on “Red Dwarf” (derived from “smegma” which means… YOU can look THAT up) – has no less than FIVE ACRONYMIC applications, one of which is Smalterie Metallurgiche Emiliane Guastalla (which translates as the Emiliane metallurgical enamel works of Guastalla) who have been around since 1948, making (among other things) up-market fridges.

These days, they have gone RETRO – and this example just HAPPENS to be RED!

So now you know!

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